Privacy Policy

Last updated: 2025-11-20

This Privacy Policy explains how AdsVista (“AdsVista”, “we”, “us” or “our”) collects, uses, discloses and protects information in connection with our website, platform and related services (the “Services”). It also describes the choices available to you regarding our use of your information.

1. Who we are

AdsVista operates an online advertising platform that connects advertisers, agencies and networks (“Advertisers”) with publishers and traffic providers (“Publishers”). We may process information about users who visit our website, use our platform, or interact with ads delivered through our technology.

2. Scope of this Privacy Policy

This Privacy Policy applies to:

  • Visitors to our website at adsvista.com;
  • Advertisers and Publishers who register for and use our Services;
  • End users who view or interact with advertisements delivered through our platform, to the extent that we process information about them.

This Privacy Policy does not apply to the privacy practices of third-party websites, apps or services that may be linked from our Services or to which our ads may redirect. Those are governed by their respective privacy policies.

3. Information we collect

3.1 Information you provide to us

We may collect information that you choose to provide directly, including:

  • Account and contact details – such as name, company name, job title, email address, phone number, billing details and login credentials.
  • Business information – such as information about your campaigns, offers, websites, apps, traffic sources and payment preferences.
  • Support and communication – such as messages, feedback, and other information you provide when you contact us (e.g., via email or contact forms).

3.2 Information we collect automatically

When you visit our website or use our platform, we may automatically collect certain information about your device and usage, including:

  • IP address and approximate geographic location;
  • Device identifiers and attributes (e.g., browser type, operating system, language);
  • Access times, pages viewed, links clicked and referring/exit pages;
  • Log data, diagnostics and performance information.

3.3 Information related to ads and end users

In connection with ad delivery, measurement and optimization, our platform may collect or process data such as:

  • Non-precise location (e.g., country, region, city);
  • Device type, OS, browser and connection type;
  • Ad impressions, clicks, conversions and related events;
  • Publisher site or app identifiers and placement information;
  • Technical identifiers such as cookies, advertising identifiers or similar technologies, where permitted by law and applicable platform policies.

We do not seek to collect or process sensitive personal data (such as data relating to health, religion or political opinions) through our ad platform, and we instruct our partners not to use such categories in connection with our Services.

4. Cookies and similar technologies

We and our partners may use cookies, pixels, tags, SDKs and similar technologies (“Cookies”) to:

  • Operate and secure our website and platform;
  • Remember your preferences and improve user experience;
  • Measure traffic, performance and campaigns;
  • Serve and optimize ads, where permitted.

You can typically manage or disable cookies through your browser or device settings. Please note that disabling certain cookies may affect the functionality of the website or platform. Where required by law, we will obtain your consent before using non-essential cookies.

5. How we use information

We may use the information we collect for the following purposes:

  • Provide and operate the Services – including running the ad platform, processing bids, delivering ads, and managing accounts.
  • Measurement and optimization – including measuring impressions, clicks and conversions; monitoring campaign performance; and optimizing traffic quality.
  • Customer support – responding to requests, questions and technical issues.
  • Security and fraud prevention – detecting, preventing and responding to suspicious or malicious activity, invalid traffic and policy violations.
  • Analytics and improvements – understanding how our Services are used so we can improve functionality, usability and performance.
  • Legal and compliance – enforcing our Terms of Service, complying with legal obligations and protecting our rights and the rights of others.

6. Legal bases for processing (EEA/UK users)

If you are located in the European Economic Area or the United Kingdom, our legal bases for processing your personal data may include:

  • Performance of a contract – where processing is necessary to provide the Services you request as an Advertiser or Publisher.
  • Legitimate interests – such as operating and improving our platform, preventing fraud, and securing our Services, where these interests are not overridden by your rights.
  • Consent – where required for certain cookies or marketing activities. You can withdraw consent at any time, without affecting prior processing.
  • Legal obligation – where processing is necessary to comply with legal or regulatory requirements.

7. How we share information

We may share information in the following circumstances, where permitted by law:

  • With Advertisers and Publishers – to the extent reasonably necessary for reporting, billing, optimization and the performance of our Services.
  • With service providers – such as hosting providers, analytics providers, anti-fraud vendors, payment processors and other vendors who process data on our behalf under appropriate contractual safeguards.
  • For legal reasons – when we believe in good faith that disclosure is necessary to comply with a legal obligation, respond to lawful requests, protect our rights, prevent fraud or protect the safety of any person.
  • Business transfers – in connection with a merger, acquisition, financing, restructuring or sale of all or a portion of our business, in which case information may be transferred to the relevant successor entity.

We do not sell personal data in the traditional sense. Where local laws define “sale” more broadly (for example, under certain U.S. state laws), we will comply with those requirements and provide appropriate opt-out mechanisms where applicable.

8. International data transfers

Because our Services are global, your information may be processed in countries outside of your country of residence, including countries that may not provide the same level of data protection. Where required, we will take appropriate measures to protect your information, such as using standard contractual clauses or other legally recognized safeguards.

9. Data retention

We retain information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Retention periods may vary depending on the type of data and purposes of processing, for example:

  • Account and billing records may be retained for the duration of the relationship and for a subsequent period to comply with legal obligations.
  • Log and traffic data used for security, fraud prevention or analytics may be retained for a shorter, defined period.

10. Your rights and choices

Depending on your location and applicable law, you may have certain rights regarding your personal data, including:

  • The right to access and obtain a copy of your personal data;
  • The right to correct inaccurate or incomplete data;
  • The right to delete your personal data in certain circumstances;
  • The right to restrict or object to certain processing;
  • The right to data portability;
  • The right to withdraw consent where processing is based on consent.

To exercise these rights, you can contact us using the details in the Contact us section below. We may need to verify your identity before responding to certain requests.

10.1 Marketing communications

If you receive marketing emails from us, you can unsubscribe at any time by clicking the “unsubscribe” link in the email or contacting us directly. Please note that we may still send you non-marketing communications, such as service or billing notifications.

10.2 Cookies and advertising IDs

You can manage or disable cookies through your browser settings and, where applicable, use device-level controls to reset or limit advertising IDs. You may also be able to opt out of interest-based advertising via self-regulatory tools that apply in your region (where available).

11. Children’s privacy

The Services are not intended for, and we do not knowingly collect personal data from, children under the age of 16 (or a higher age where required by local law). If you believe that a child has provided us with personal data, please contact us and we will take appropriate steps to delete such information as required by law.

12. Security

We use reasonable technical and organizational measures designed to protect information against loss, misuse and unauthorized access, disclosure, alteration or destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

13. Third-party links and services

Our website and platform may contain links to third-party websites, services or content. We are not responsible for the privacy practices or the content of those third parties. We encourage you to review their privacy policies before providing any data to or through them.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements or other factors. When we make material changes, we may notify you by posting a prominent notice on our website, updating the “Last updated” date at the top of this page, or by other appropriate means.

Your continued use of the Services after the updated Privacy Policy becomes effective will signify your acceptance of the changes.

15. Contact us

If you have any questions, concerns or requests regarding this Privacy Policy or our data practices, you can contact us at:

Email: privacy@adsvista.com

Website: https://adsvista.com

When contacting us, please include enough information for us to identify your account or interaction with AdsVista, so we can respond to your request efficiently.